article thumbnail

Search Engine Ranking Can Make Or Break Your Business

Startup Professionals Musings

What most people don’t realize is, according to recent statistics , despite top positioning, only a quarter of sites selected comes from paid search. Thus I recommend that you stick with organic search, and use SEO to raise your ranking. Paid search engine ranking (PPC) is just buying advertising for your business.

PPC 154
article thumbnail

Retro: My Favorite Blog Post on Raising VC

Both Sides of the Table

I had seen many cycles and decided that since I was going to do it all over again I should write about it. I decided to write about my experience and to be blunt. There was no viral social networking products back then like Twitter where people could easily discover your content. That changed very quickly. And covered we did.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Startups Stick with Organic vs Paid Search Results

Startup Professionals Musings

Paid search engine ranking (PPC) is buying advertising for your business from Google or another search engine company. Their computers then cleverly merge your ads with search results when users search words imply an interest in your products. This is NOT the same as Search Engine Optimization (SEO).

article thumbnail

Is it a Good Idea to Have Ads in Tweets?

Both Sides of the Table

And if even 1% of users click on the ads because they’re relevant rather than on the organic search it’s a HUGE business (as you know). And if they can monetize their follower base then they have an incentive to grow their base, Tweet more, engage more and write better quality Tweets. Everybody gains. I used to.

Ideas 286