socalTECH

OCTOBER 25, 2010

The company also explained it will make its platform available to yellow pages and regional media publishers. Local.com claimed the switch came after success of its OCTANE360 platform, however, LEC billing companies have also been facing scrutiny from the FTC and others for billing users for services they did not want or did not want.

Acquisition 150

Acquisition Paid Search Advertising Web 150

socalTECH

AUGUST 22, 2014

Jonathan David: We''re essentially a media buying and optimization platform. Most of that digital media is display, and we have a platform which automates a lot of the optimization decisions, based on a strategy we''ve developed collectively as a media team. The better the platform gets, the more we are able to scale, with less labor.

Advertising 230

Advertising Santa Monica Startup Media 230

socalTECH

NOVEMBER 14, 2019

The challenge a lot of those businesses have, is likely have built their sites and are using a lot of different software-as-a-service platforms. Maybe they might be using a platform like Shopify to sell their products and power their website, and they might use Facebook for advertising, and maybe they're using paid search with Google.

Startup 113

Startup Platform Commerce San Diego 113

InfoChachkie

MAY 14, 2012

Fast-forward two years – DataPop has not just radically transformed search; its creative optimization platform is now matching all modalities of online ads to consumers’ intent. In just one year since launching its Creative Science platform, DataPop optimizes in excess of $100 million of its clients’ aggregate advertising spend.

Content 171

Content Platform Paid Search OpenX 171

InfoChachkie

NOVEMBER 3, 2014

However, it most likely still won’t provide revenue or a return on ad spend seen in traditional direct response channels, such as paid search. Greathouse : If you woke up and were suddenly the CEO of Pinterest, what changes would you initiate to make it a more effective marketing platform?

Entrepreneur 210

Entrepreneur Commerce Sites Social Network 210

InfoChachkie

JULY 14, 2011

Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. At RingRevenue we’ve created a call performance marketing platform that at its core is all about getting more high-value calls to advertisers who want them.

Marketing 209

Marketing Advertising Paid Search Startup 209

socalTECH

MARCH 10, 2017

Our platform enables them to manage the digital representation of their locations, and engage with consumers in paid, social, and search, to improve that customer experience. There are hundreds and thousands of representation of companies on Facebook, Google, Apple, and Yelp, in paid search and through social experiences.

Google 127

Google Paid Search Mobile Activity 127