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Nami Ships PPC Bid Engine

socalTECH

The company said the new product allows networks and their advertisers to create, price, and distribute PPC ads, giving them control over keywords, bulk uploading and downloading tools, conversion tracking tools, and more. The new software is a white label bid engine used for pay-per-click bidding. READ MORE>>.

PPC 153
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Nami Media Adds Managed Services Division

socalTECH

Los Angeles-based Nami Media , which provides pay-per-click advertising technology, said it has added a new, managed services division, which will provide clients with managed services for managing their PPC and XML campaigns. Pricing on the new managed services was not announced. READ MORE>>.

Media 138
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Creating A Better Digital Marketing Strategy For Your Business

Tech Zulu Event

It’s difficult enough to get any traction at all on social media or PPC ads, and even harder to maximize ROI on them. You could raise your profile by simply advertising cheap shirts on a Google PPC campaign, but that’s only going to get you so far. But what exactly does that entail? Kill Unsuccessful Channels.

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How To Make Money Like Facebook With Online Ads

Startup Professionals Musings

This model, called pay per click (PPC), is the one most commonly offered to entrepreneurs. You simply negotiate a fixed price per day for displaying the ad on your site, which advertisers see as cost per day (CPD), independent of the ad’s visibility or your visitor response. For the advertiser, this is the cost-per-click (CPC) model.