Steve Blank Discusses The Origin And Future Of The Lean Startup Movement
InfoChachkie
APRIL 16, 2012
By conceptualizing, selling, gathering feedback and then developing a product, startups achieve success more quickly and economically. This was exactly the approach Steve took when he self-published Four Steps via Café Press, at the behest of his then star pupil, Eric Ries , Co-Founder of IMVU and the author of The Lean Startup.
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