Beyond Meat prices its public offering

TechCrunch LA

Beyond Meat , the meat replacement company whose packages of Beyond Burgers line grocery store aisles across America, has priced its initial public offering.

Helping Consumers Name Their Own Price For Products, With Greentoe


In real life, you can just about bargain a price for anything you want to buy--a car, a house, even that new stereo from your local electronics store. Joe Marrapodi: GreenToe is a name your own price marketplace for products. That''s a perfect fit for baby products.

Can you defend your pricing niche against your competition?


There can be nothing more important in your business planning that selecting the proper pricing niche, making your story clear using that niche, and the defending your position against the competition. They are: Price. The danger of competing on price.

Startup Pricing: Are You Selling A Giffen Product?


In his premier film appearance in the blaxploitation send-up “I’m Gonna Git You Sucka,” Chris Rock inadvertently addresses a key pricing challenge faced by most entrepreneurs. Watch this 93-second clip and see if you can identify the pricing pitfall addressed in this humorous snippet.

A Great Product Will Fail Unless You Price it Right

Startup Professionals Musings

One of the toughest decisions for a startup is how to price their product or service. The alternatives range from giving it away for free, to pricing based on costs, to charging what the market will bear (premium pricing). Product is free, but you pay for services.

Ten Top Product Pricing Models for Startups

Startup Professionals Musings

One of the toughest decisions for a startup is how to price their product or service. The alternatives range from giving it away for free (like Twitter), to pricing based on costs, to charging what the market will bear (premium pricing). Portfolio pricing.

You name the price; I’ll name the terms.


Satisfy the seller’s need to claim a higher sales price victory by moving a substantial part of the price into a future earn–out, or using the target company’s own cash to pay part of the price, or asking the seller to finance a significant piece of the sale.

Real Startups Never, Ever Discount Their Prices


Avoid a simple pricing mistake which could sink your startup. Vendors often respond by discounting their prices at the 11th hour, in the hopes a lower price will spur a purchase. Protection – Consider offering “pricing protection” to users who are particularly price-conscious.

Sonos Bumps Pricing In Europe


Santa Barbara-based whole home music system developer Sonos is significantly bumping up the prices of its system in Europe, the company said over the weekend, due to big changes in the U.S. According to Sonos, it has significantly increased its prices of products in Europe, because its existing pricing has "become unsustainable". Sonos outlined a long list of pricing increases , which it said will go into effect July 31st.

Customer-Centric Strategies Win Over Product-Centric

Startup Professionals Musings

Is your marketing focus product-centric or customer-centric ? If you only sell products, it’s time to realize that times have changed. With a wealth of products now available, customers look for the most memorable experience , not just the best product.

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Mobile Roadie Swizzles Pricing


Mobile software developer Mobile Roadie looks to be in the midst of an interesting transition, saying late last week that it is increasing its pricing, to "more closely match the value we are able to offer." Details of those pricing changes were not announced by the company. Mobile Roadie did say it would not be changing pricing for existing customers of the product. mobile roadie pricing development

Trump Budget Touts Lower Drug Prices, But No Medicare Negotiation


He vowed during last month’s State of the Union speech that drug prices “will come down.” ” Today, his administration’s fiscal 2019 budget proposal laid out what it calls a “comprehensive” strategy to lower drug prices.

How Halla Is Using AI To Personalize Food, With Spencer Price


We spoke with CEO and co-founder Spencer Price to learn more about the company. Spencer Price: Halla is the only software company to dynamically profile human tastes so we can help people make better choices. Spencer Price: That's a fair question. Spencer Price: The customer experience with e-commerce has become less and less human, as algorithms on digital platform replace human interaction. Spencer Price: It's a bit of a circuitous route.

LeisureLink Rolls Out Pricing Tool


Pasadena-based LeisureLink , a developer of distribution software for vacation rental, timeshare, and other specialty lodging providers, said today that it has launched a new product targeted at online rate pricing. Pricing of the new product was not announced.

Ceres Prices IPO


Thousand Oaks-based Ceres , the developer of specialized seeds for the biofuels market, has priced its IPO, saying that it will offer up 5,000,000 shares of its common stock at $13.00 per share IPO range, after seeing a delay of a week in the expected pricing by the firm.

Report: Price For Faraday Future's FF91 Nearly $300,000


Los Angeles-based electric car maker Faraday Future rolled outs its first production vehicle, the FF91, at CES earlier this month, but had not announced pricing. However, a new report says that LeEco CEO Jia Yueting has said that the new FF91 will cost "less than $300,000"--a staggeringly high price tag for an electric vehicle. Faraday Future has not officially announced the expected pricing for the vehicle. faraday future ff91 electric automobile pricing cleantech Pricing Comparison Service Targets Amazon


Los Angeles-based said this morning that it has launched a new, pricing comparison shopping service called PriceJump --which specifically helps consumers find better deals than According to, its new search engine will instantly compare Amazon product prices to prices from around the web. The company claims its service can find a better price than Amazon on items more than 50 percent of the time.

Pharmaceutical Price Controls Might Be Closer Than You Think


Amid the hue and cry over the Mylan EpiPen pricing debacle , Hillary Clinton unveiled her “ Plan to Respond to Unjustified Price Hikes for Long-Available Drugs. ” Clinton’s plan calls for “dedicated oversight to protect consumers.” Clinton proposes to combat “unjustified price hikes.”

Centerfield Launches New Product For Customer Acquisition


Los Angeles-based Centerfield , a company which provides marketing and customer acquisition to the residential services, business services, and telecommunications markets, says it has launched a new product, called Insights by Scout. According to the company, the new product provides customer intelligence, and is part of its Dugout platform to automate customer acquisition for its customers. Pricing on the new product was not announced.

Pick your pricing niche carefully. Defend it.


They are: Price. Companies that compete on price rarely compete against others who emphasize service or quality. Internet resellers have a better chance to combine price and quality than those with much more fixed overhead occupying a bricks-and-mortar physical presence in the community. Some examples: Wal-Mart is known for lowest prices, often for identical merchandise found in other stores for more.

CapLinked Launches New Product


Pricing on the new offering was not announced. Los Angeles-based CapLinked , the developer of secure document sharing software led by Eric Jackson, said this morning that it has released a new set of Information Security (InfoSec) tools, aimed at helping companies to protect information they are sharing with external parties.

Evite Enhances Product Offerings


Los Angeles-based Evite said this week that it has launched a new set of premium product offerings for its online invitations service. Evite said that the premium service will include an annual pass option, which lets users create unlimited digital invitations for 12 months; the company will continue to offer per-event pricing as well on the premium product. Pricing on the new annual pass was not announced.

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What Entrepreneurs Should do about Price Fixing

Both Sides of the Table

They might not actively “collude&# and say “let’s collectively keep the price down&# but in the resulting discussion pricing information will flow – whether intentional or not. This is super funny. I wrote the post below after work.

ZipRecruiter Expands Product Suite


Santa Monica-based hiring software developer ZipRecruiter , which is led by Ian Siegel, has expanded its product suite, with a new onboarding software for new employees. ZipRecruiter said its new product, ZipHire, helps manage electronic offer letters, employment agreements, and other new hire paperwork. Pricing on the new product was not announced. ziprecruiter product employee recruiting software onboarding

Signal Sciences Rolls New Application Security Product


Los Angeles-based Signal Sciences , the developer of web application firewall and security software which is venture backed by Lead Edge Capital, CRV, Index Ventures, Harrison Metal and OATV, has expanded its product lineup, saying on Tuesday that it has added a new application security product for Envoy. Envoy is a load balancing product. Pricing on the new product was not announced.

Esri Extends Tiered Pricing Structure For Small Government


Redland-based geographical information systems (GIS) software developer Esri has extended its tiered pricing structure for access to its software, specifically aimed to help smaller municipal and county governments to access its products. According to Esri, it has rolled out a new pricing structure to help governments serving populations between 100,000 and 250,000, which allows them to access its technology. esri pricing small government geographical information systems

Shopatron Launches Product Locator Tool


San Luis Obispo-based Shopatron , which develops software which helps manufacturers direct online orders to local retailers, said it has launched a new product aimed at product search. Shopatron said its new product, Local Product Search, helps customers find products from brands, offering up real time, local product inventory to those customers. The company says its new tool instead directly points consumers at available inventory of product.

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Amgen Slashes Cholesterol Drug Price 60% to Match Rival Regeneron


Amgen is cutting the list price of its new cholesterol-lowering drug by nearly 60 percent, a move the company says is intended to make the product more affordable for more patients. [ Updated, 10/25/18, 12:15 a.m. See below.

SaaS Subcriptions Are Great – TranSaaSional Pricing Is Better


Software as a service (SaaS) is a popular business model because it facilitates the delivery of incremental value to customers, while allowing the vendor to adjust their prices over time. However, such price increases generally occur after new utility has been provided to the customers.

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How To Validate Your Innovative Product As A Business

Startup Professionals Musings

The reality is that successful businesses these days require an equally elegant business model, with the right marketing, delivery channel, price, and target customers, to get real traction. The founder had simply not done the work to validate a price and the perfect customer segment.

Kelley Blue Book Debuts New Car Pricing Tool


Irvine-based automtive information provider Kelly Blue Book announced a new product today, a new car pricing tool it is calling the Kelley Blue Book Price Advisor. According to KBB, its new tool provides a range of prices, and also highlights different local dealerships, consumer ratings and reviews of those dealerships, specials on new cars, and inventory of those dealers. kelley blue book pricing tool advisor automotive leads dealership

KYTHERA Biopharmaceuticals Prices IPO


Calabasas-based KYTHERA Biopharmaceuticals , a developer of aesthetic medicine products aimed at reducing fat deposits, has priced its IPO at $16.00 The firm priced at the high end of its estimated initial public offering range, which was between $14.00 per share. The firm is offering 4,400,000 shares of its common stock on the NASDAQ Global Select Market as KYTH. and $16.00 per share.

Strategic Pricing

SoCal Tech Calendar

Thursday, May 14, 2009 -- Caltech Executive Education: Strategic Pricing. Learn how to develop pricing tactics to increase profits and position against competitors, assess pricing opportunities, capture value, understand the implications of product and market life cycles, and determine how and when to stem price erosion.

DataPop Launches New Semantic Advertising Product


Los Angeles-based online advertising technology provider DataPop , the startup led by Jason Lehmbeck, announced this morning that it has launched a new semantic advertising product specifically aimed at Google Product Listing Ads (PLA). Google's Product Listing Ads are Google's ad option which lets companies include product images, pricing, and other details in online ads. Pricing on the new platform were not announced by the company.

TrueCar Announces Used Vehicle Pricing Index


Santa Monica-based TrueCar , the car pricing startup headed by Scott Painter, has announced a new product today, focused on used vehicle pricing. According to TrueCar, its new ClearBook service will provide a used vehicle pricing index, based on pure computational analytics, using the firm's ability to tap into aggregated used car listings. Tags: truecar used automobile pricing index purchase dealer marketplace