Startup Pricing: Are You Selling A Giffen Product?
JANUARY 5, 2015
In his premier film appearance in the blaxploitation send-up “I’m Gonna Git You Sucka,” Chris Rock inadvertently addresses a key pricing challenge faced by most entrepreneurs. Watch this 93-second clip and see if you can identify the pricing pitfall addressed in this humorous snippet.
Real Startups Never, Ever Discount Their Prices
APRIL 13, 2015
Avoid a simple pricing mistake which could sink your startup. Vendors often respond by discounting their prices at the 11th hour, in the hopes a lower price will spur a purchase. Protection – Consider offering “pricing protection” to users who are particularly price-conscious.
Despite Low Crop Prices, Corporate and VC Agtech Investments Soar
OCTOBER 27, 2016
Prices for agricultural commodities such as corn, soy, and wheat are at their lowest levels in years, but investment in agricultural technology has never been better.
SaaS Subcriptions Are Great – TranSaaSional Pricing Is Better
FEBRUARY 19, 2014
Software as a service (SaaS) is a popular business model because it facilitates the delivery of incremental value to customers, while allowing the vendor to adjust their prices over time. However, such price increases generally occur after new utility has been provided to the customers.
Spreeify Launches New Mobile Ad Product
OCTOBER 16, 2014
Los Angeles-based Spreeify , the developer of display ad technology which is led by Ruben Dua, has rolled out a new product aimed at the mobile market. Pricing on the new tool was not announced.
Helping Consumers Name Their Own Price For Products, With Greentoe
MAY 28, 2013
In real life, you can just about bargain a price for anything you want to buy--a car, a house, even that new stereo from your local electronics store. Joe Marrapodi: GreenToe is a name your own price marketplace for products. That''s a perfect fit for baby products.
AnyMeeting Debuts New Web Conferencing Product
JANUARY 30, 2014
AnyMeeting , the developer of web and video conferencing software aimed at the small business market, said today that it has launched a new, web conferencing product called AnyMeeting Company Pro. According to the company, the new tool provides set price access to its services to companies with up to 50 employees, allowing companies to purchase a plan which covers all of their employees at a fixed price. anymeeting conferencing product small business meeting
Pharmaceutical Price Controls Might Be Closer Than You Think
SEPTEMBER 19, 2016
Amid the hue and cry over the Mylan EpiPen pricing debacle , Hillary Clinton unveiled her “ Plan to Respond to Unjustified Price Hikes for Long-Available Drugs. ” Clinton’s plan calls for “dedicated oversight to protect consumers.” Clinton proposes to combat “unjustified price hikes.”
Zoovy Launches Amazon Automatic Pricing Tool
MAY 5, 2011
Carlsbad-based Zoovy , the e-commerce software firm run by Brian Horakh, said this week that it has launched a new Amazon Repricing Engine, a software tool which helps e-commerce retailers automatically raise or lower their product pricing on Amazon.com, based on their competitor's prices. Zoovy said the tool automatically monitors SKUs from competitors, and handles adjusting prices for online businesses on Amazon's third party marketplace.
Audentes Prices $75M IPO As Gene Therapy Eyes First U.S. Approval
JULY 20, 2016
Its three lead products, for Pompe (AT982), Crigler-Najjar (AT342), and X-Linked myotubular myopathy (AT132), are expected to produce preliminary data from their first trials in the second half of next year. As the possibility of the first ever gene therapy approval in the U.S.
Punchcard Launches Business Analytics Product
APRIL 11, 2012
Pasadena-based Punchcard , the Idealab startup developing mobile apps to encourage customer loyalty at retail businesses, announced today that it has launched a new product, Punchcard for Business. Pricing on the new product was not disclosed. The firm said the new software helps local merchants gain insights into customer purchasing behavior, and the ability to push offers to consumers' smart phones via its app.
ShopWiki Launches Barcode Scanning, Price Comparison App
OCTOBER 12, 2012
The site--which is owned by Los Angeles-based Oversee.net --said the barcode app lets users check online prices while shopping at brick and mortar retail stores. The app allows users to scan the UPC for a product, and then instantly see competitive pricing from online retailers. Among features of the software are support for a wide range of international stores, including pricing in the U.S.,
Kofax Launches New Product
JANUARY 3, 2012
Irvine-based Kofax , the developer of business process management and document capture software, reported this morning that it has launched a new product. The company said the new product connects into its existing platform. Pricing on the new product was not announced. Kofax said it has launched Kofax DotImage Enterprise Edition, new software which enabled Internet browser portal applications for document scanning, viewing, annotating, and processing.
Smoke Alarms: The Smartest Smart Home Product You Can Buy
Tech Zulu Event
APRIL 19, 2016
The Protect works with other Nest products, including Nest’s WiFi camera Nest Cam and the Nest Learning Thermostat, to further help protect your home from disaster. Price : $38.45. Price: $49.97 ($129 for a three pack). Price: $99.
Triton Digital Rolls Out Podcast Product
JANUARY 6, 2016
Los Angeles-based audio advertising provider Triton Digital has rolled out a new product specifically aimed at podcasting proviers, the company said Tuesday. According to Triton, its new Tap Podcast product is a version of its advertising platform, which specifically helps podcast publishers insert ads into their audio stream. Pricing and other details on the new tool were not announced.
Pharma’s Productivity Problem: Finding More Blockbuster Drugs
AUGUST 16, 2016
A recent Wall Street Journal article that raised the possibility of Biogen as the target of another huge pharma buyout cited the lack of productivity as a major driver of M&A in the pharmaceutical industry. The industry can only go so far with growth through hyper-inflated pricing and mega-M&As. At some point pharma has to figure out how to make more drugs more efficiently, or face major dislocations like business-destroying price controls.
HireRight Aims At Uber, Airbnb, Others With New Product
OCTOBER 8, 2014
Irvine-based background check services provider HireRight is hoping to smooth the way for peer-to-peer marketplaces with a brand new product, aimed specifically at helping those companies to screen people in their marketplaces. Pricing on the new offering was not announced. Are you a new startup looking to tap into the "sharing economy", ala Uber or Airbnb?
You name the price; I’ll name the terms.
JANUARY 26, 2017
Satisfy the seller’s need to claim a higher sales price victory by moving a substantial part of the price into a future earn–out, or using the target company’s own cash to pay part of the price, or asking the seller to finance a significant piece of the sale.
JustEnough Launches New Product
NOVEMBER 14, 2011
Newport Beach-based JustEnough Software , a developer of demand management and inventory planning products, reported today that it has launched a new product, aimed at managing retailer promotions. Pricing on the new product was not disclosed. The firm said its new Promotions Planning & Analysis solution is aimed at retailers, and lets them measure the effectiveness of their promotions. JustEnough is headed by Malcolm Buxton. READ MORE>>.
CapLinked Launches New Product
NOVEMBER 16, 2016
Pricing on the new offering was not announced. Los Angeles-based CapLinked , the developer of secure document sharing software led by Eric Jackson, said this morning that it has released a new set of Information Security (InfoSec) tools, aimed at helping companies to protect information they are sharing with external parties.
Ixia Launches New Security Testing Product For Hyperscale Data Centers
NOVEMBER 15, 2016
Calabasas-based network testing software and hardware developer Ixia announced this morning that it has launched a new product, CloudStorm, to provide network security testing of hyperscale cloud data centers. The company said the product will test and validate the increased capacity, efficiency, and resiliency of hyperscale cloud data centers, including how well those centers can handle SSL traffic and Distributed Denial of Service (DDoS) attacks.
Savings.com Pinpoints Holiday Deal Days, Rolls Pricing Tool
NOVEMBER 12, 2014
Los Angeles-based Savings.com said Tuesday that it has pinpointed the best days to buy products, based on data from the last four years gathered on its site from 25,000 retailers, and for monitoring more than 1.5 In a related move, Savings.com also released a new price search tool called PriceJump , which it says will help consumers find the best price online for any product. Looking for a deal this year on holiday gifts?
ReachLocal Launches Trio Of Products, Targets Home Services
FEBRUARY 26, 2013
The new products are part of a push by the company to expand the services it offers to small and medium sized businesses, beyond its roots in helping those firms advertise their businesses online. According to ReachLocal, it has launched three new products, ReachSite , ReachConvert , and ReachCommerce. That new service also has pre-negotiated prices, and the vendors are pre-screened and background checked.
Topanga Technologies Plans Product Launch
MAY 12, 2011
Los Angeles-based Topanga Technologies , the stealthy, Khosla Ventures-backed plasma lighting startup, said today that it plans to launch its products next week at an upcoming trade show. Topanga Technologies--which says it is developing solid-state plasma light engines which are far more efficient than existing lighting--said the products will be shown at the LIGHTFAIR International annual lighting trade show.
Websense Rolls Out New Mobile Security Product
FEBRUARY 29, 2012
San Diego-based security software developer Websense reported Wednesday that it has launched a new, mobile security product aimed at mobile devices such as iPads, iPhones, and Android. The firm said its Websense TRION Mobile Security product offers up data loss protection, prevents malicious app downloads, protects against malware and also offers mobile device management to users. Pricing on the new product was not announced.
Soraa Unveils LED Lighting Product
FEBRUARY 8, 2012
Soraa , the UC Santa Barbara spinout funded by Khosla Ventures, NEA, and NGEN Partners, has unveiled its first product, a new LED lighting lamp. Pricing on the LED lamps has not been released. Soraa is manufacturing its products in Fremont. Soraa, which was started in Goleta, said its Soraa LED MR16 lamp is intended as a replacement for traditional, halogen MR16 bulbs.
Your Product Needs to be 10x Better than the Competition to Win. Here’s Why:
Both Sides of the Table
MARCH 11, 2011
He said it was better than the Yellow Pages because he would provide pricing transparency. He wanted to build direct customer relationships to get product feedback but only 2% of customers would ever return their registration cards.
VMIX Rolls Out Video Rental Product For Facebook
MARCH 29, 2011
San Diego-based VMIX , the developer of online video management and hosting services, reported today that it has launched a new product aimed at helping its customers rent videos on the Facebook social networking site. VMIX said its new VMIX Social product will allow studios and distributors a way to offer up live and on-demand video rental on Facebook. Pricing on the new offering was not announced.
CES: 5 Connected Home Products for 2016
Tech Zulu Event
JANUARY 17, 2016
Fortunately, these LED TVs look amazing – still waiting for a word on price and release dates. The post CES: 5 Connected Home Products for 2016 appeared first on TechZulu.
The Consumer Adoption Process Never Changes
Tech Zulu Event
AUGUST 6, 2013
Marketing tools may change, the way consumers discover products may change, and consumer behaviors may change, but one thing that remains constant is the consumer adoption process. The 5 stages are: product awareness, product interest, product evaluation, product trial, and production.
Sonos Launches New Product
JULY 20, 2011
Santa Barbara-based Sonos , the developer of wireless music systems, has launched a new product this morning, called the PLAY:3.
Report: Price For Faraday Future's FF91 Nearly $300,000
JANUARY 19, 2017
Los Angeles-based electric car maker Faraday Future rolled outs its first production vehicle, the FF91, at CES earlier this month, but had not announced pricing. However, a new report says that LeEco CEO Jia Yueting has said that the new FF91 will cost "less than $300,000"--a staggeringly high price tag for an electric vehicle. Faraday Future has not officially announced the expected pricing for the vehicle. faraday future ff91 electric automobile pricing cleantech
Local.com Launches Krillion, Rovion Products
JUNE 15, 2011
Irvine-based Local.com , the local directory and advertising firm, said today that it has rolled out its first advertising product from its Krillion and Rovion acquisitions.
Sonos Bumps Pricing In Europe
JULY 27, 2015
Santa Barbara-based whole home music system developer Sonos is significantly bumping up the prices of its system in Europe, the company said over the weekend, due to big changes in the U.S. According to Sonos, it has significantly increased its prices of products in Europe, because its existing pricing has "become unsustainable". Sonos outlined a long list of pricing increases , which it said will go into effect July 31st.
Vantage Media Rolls Private Ad Marketplace Product
AUGUST 18, 2014
Los Angeles-based Vantage Media , the advertising technology company led by Patrick Quigley, said last week that it has launched a new product, providing a private, self serve, real-time bidding marketplace for publishers. According to the company, its new Private Marketplace product is based on its existing real-time bidding technology, and helps publishers better monetize its mobile and online visitors. Pricing on the new product was not announced.
Pick your pricing niche carefully. Defend it.
JULY 23, 2011
They are: Price. Companies that compete on price rarely compete against others who emphasize service or quality. Internet resellers have a better chance to combine price and quality than those with much more fixed overhead occupying a bricks-and-mortar physical presence in the community. Some examples: Wal-Mart is known for lowest prices, often for identical merchandise found in other stores for more.
CALIENT Technologies Launches New Product
MARCH 20, 2017
Santa Barbara-based optical switching equipment maker CALIENT Technologies has launched a new, optical switching product into the market, called the CALIENT S320 Optical Circuit Switch. CALIENT said it has already begun customer trials of the product with government and commercial data center operators. Pricing on the new product was not announced.
Procore Releases Two New Cloud Products
MARCH 30, 2017
Carpinteria-based construction software developer Procore Technologies has launched two, brand new cloud-based software products to the market, Procore Construction Financials and Procore Quality & Safety , according to the company. Procore said the new products as part of a new platform it is calling Procore Construction OS , which it says is aimed at creating a frictionless construction process, connecting people, applications, and devices.
Balance Minimal Product Viability With Maximum Utility: Maximize Your Startup’s Value Proposition – MVP²
MARCH 1, 2011
In essence, the Beatles offered a product with a higher value proposition as compared to their American counterparts. Minimally Viable Product Does Not Mean Minimal Utility. MVP² = Minimally Viable Product With The Maximum Value Prop.
Brain Corp.’s First Product is a Brain for Floor-Scrubbing Machines
OCTOBER 6, 2016
is rolling out its first commercial product—a “brain-enabled” commercial floor scrubber that is part mini-Zamboni and part Roomba. But as a pragmatic industrial product, Brain Corp. two years ago as vice president of marketing and product development.