Both Sides of the Table

JANUARY 11, 2014

In essence Muhammad thinks the “growth hacking” is a charlatan term for online marketing that consists of a bunch of everyday tasks that all online businesses should be doing: SEO, SEM, Content Marketing, Social Media, Referral Marketing, etc. “How many legs does a dog have if you call the tail a leg?

Technical Review 384

Technical Review SEM SEO Marketing 384

Both Sides of the Table

JANUARY 12, 2014

The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. Product is simply about defining a physical good or service that would be valued by consumers of the product more than existing alternatives based on functionality, quality and/or price.

Marketing 379

Marketing Startup SEM SEO 379

Both Sides of the Table

MARCH 25, 2016

So when Sam Rosen came to me with the idea of disrupting storage with a product that is priced cheaper than existing incumbents and he could build a product that is a better service I was intrigued. You may have paid marketing: SEM, Social Media Ads, Banner Ads, email lists, etc. What price will your customer ultimately accept?

Startup 150

Startup Marketing Study SEO 150

InfoChachkie

DECEMBER 2, 2009

However, Search Engine Management (SEM) is not a “set and forget” exercise. You must apply dedicated resources to your SEM efforts, either in-house or via a trusted third-party partner, in order to maximize customers acquired from this channel. Ideally, such ads should clearly articulate the value proposition including the price.

Custom 164

Custom Customer Advertising SEM 164