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Introducing Snapstorms.com. Why, oh, why Snapchat?

Both Sides of the Table

For the past few months I’ve been doing nearly daily “Snapstorms” or short videos with startup advice released on Snapchat. Among the most comical things to me in the past few years is just how much it annoys some people that I use Snapchat. Not since the initial popularity of Twitter in 2007 has a product so befuddled people.

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Half Lives. Social Media. And Snapchat Stories.

Both Sides of the Table

As somebody who invested his time heavily in writing and wanting to share his thoughts through a blog I learned that I had to Tweet a post 3 times to get it read: 5am, 8am and 10pm. And Snapchat has changed the game and in ways that I think the community doesn’t even quite understand yet. (If Snapchat has a much longer half life.

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Why You Should Put Yourself Out There and Try New Products

Both Sides of the Table

I went to an industry event where people actually called me self-centered for writing publicly. In 2016 I finally cracked SnapChat with the launch of Discovery. It’s hard to be discovered on SnapChat right now so I occasionally tweet my SnapChat add handle: https://www.snapchat.com/add/msuster.

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How Do I Feel About the Snap IPO Given I Didn’t Invest?

Both Sides of the Table

Every tech or major news journal in the country is preparing to write their Snap, Inc (creators of Snapchat, Spectacles, etc) stories and many of them seem to want a “How does it feel to have missed this investment story.” We did know about Snapchat as early as anybody. Mostly I wanted the journalist to know: We love Snapchat.

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Interview with Jordan Glazier, Wildfire Systems

socalTECH

San Diego-based Wildfire Systems , led by startup veteran Jordan Glazier , has developed software which product referrals and automatically transform them into trackable links across email, text messaging, chat, and social messaging. We automatically add tracking and point those product references to e-commerce merchants.

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Why I Backed a 24-Year-Old Trying to Assess Human Potential

Both Sides of the Table

Incumbents launch products, VCs throw cash at other competitors, team members quit, the economy dips — whatever. When you think about great companies that have survived market changes or platform changes you think about Facebook, Snapchat, Uber and the like and have to respect their great ability to constantly adapt.

Design 150
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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

If you’re a technology startup you need to excel at product, of course. The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. But being best-in-class at online marketing is also a sine qua non to standout from your peer group.

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