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TrueCar.com, Zag Sponsor Pebble Beach Concours d'Elegance

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Santa Monica-based firms TrueCar.com and Zag announced last night that the two companies are becoming official sponsors of the 2010 Pebble Beach Concours d'Elegance. According to TrueCar and Zag, the three-year agreement includes a deal for Motor Trend Radio to broadcast and record its coverage from the TrueCar.com suite.

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Zag Gets Investment From USAA

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Los Angeles-based Zag , the online car buying software firm headed by former CarsDirect CEO Scott Painter, has scored an investment from financial services firm USAA , USAA disclosed Thursday. According to USAA, it is taking an equity position in Zag, which is also providing the firm with its car buying services. READ MORE>>.

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Zag Round Totals $37.4M

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Santa Monica-based Zag has finally revealed the total invested in its latest, strategic round of funding, saying Thursday that it raised $37.4M. USAA is an affinity group which is using Zag's automotive configuration software and services. USAA is an affinity group which is using Zag's automotive configuration software and services.

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This Week in VC – Scott Painter, CEO of Zag & TrueCar

Both Sides of the Table

He eventually applied his lessons learned in these experiences when he founded Zag, a company that helps consumers buy cars over the Internet at pre-negotiated prices with nearly 4,000 dealers across the country [disclosure: my firm GRP Partners is an investor in Zag]. Competitors: Skype. Current round: $16.5mm in Series-B.

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Zag: "Strongest Sales So far This Year"

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Santa Monica-based Zag.com , the online automobile buying service headed by Scott Painter, is reporting today that it had what is calls its "strongest sales so far this year" in June. The firm did not say what drove the growth, and did not provide any financial details on its sales or profitability.

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TrueCar Launches Monthly Pricing Report

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Santa Monica-based TrueCar , the automotive pricing startup headed by Scott Painter, said yesterday that it has rolled out a new, monthly consumer price report. The firm said that the monthly report will help consumers identify which cars have the most negotiating room, best deals, and other information.

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TrueCar Targets Dealers

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Santa Monica-based TrueCar , the automotive pricing spinout of Zag, said today that it is targeting dealers with a new web site, to help dealerships price vehicles based on market data. TrueCar also said that it is in a distribution deal with Zag, to serve Zag's dealers with better upfront pricing details. READ MORE>>.

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