YP Launches New Organic SEO Service

socalTECH

YP runs the yellowpages.com site. Startup technology veteran and Idealab alumni Stu MacFarlane, who is now Executive Vice President of Products and Marketing at YP said the new product helps local businesses connect with consumers by providing a strong SEO strategy. YP said the new product provides local businesses with a mobile responsive, content-rich website, supported by a full range of SEO services designed to improve rankings on Google and other search engines.

SEO for Startups

SoCal CTO

I recently had a conversation with an pre-launch startup where they discussed how SEO was going to be really important for them. They went on to describe a fairly common type of site that has some original content, but not much. I won't say that I'm truly an expert on SEO.

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6 SEO Mistakes You Should Never Make

Tech Zulu Event

The basics of SEO (Search Engine Optimization) are really quite simple. If you build a site that is both readable and understandable to the search engines, you're halfway there. Blogging SEO Social News Website Flash Link building Search Engines TagsVisit TechZulu for full story.

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Learn From The Masters of SEO, Social, Branding, Advertising and More | PubCon 2011

Tech Zulu Event

The TechZulu team is coming back to Pubcon this year from November 9-10 to bring you some amazing content from the masters of affiliate marketing, Search and SEO, Social Media, Link building, Advertising, Branding, PR, Analytics and tons more.

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Learn From The Masters of SEO, Social, Branding, Advertising and More | PubCon 2011

Tech Zulu Event

The TechZulu team is coming back to Pubcon this year from November 9-10 to bring you some amazing content from the masters of affiliate marketing, Search and SEO, Social Media, Link building, Advertising, Branding, PR, Analytics and tons more.

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Marketing The Funniest Site On The Internet With Patrick Starzan of Funny or Die

Tech Zulu Event

Patrick is the man behind all the marketing aspects of what could be called one of the funniest sites on the web. How do you market the Funniest site on the internet? I completely rely on Twitter and following all the top social media & tech news sites and thought leaders.

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How to Get Your E-commerce Site Noticed In A Global Market

Tech Zulu Event

As the Internet continues to become populated with e-commerce sites, it’s becoming more and more difficult to generate web traffic, leads, and ultimate the sales for your website. Work On Your SEO. Increase Your On-Site SEO. Incorporating a Site Map.

7 Facts You Need to Know When Creating a Mobile App

Tech Zulu Event

Companies are spending more time and money on their mobile sites than their full-fledged website. I thought it might be valuable (and fun) to share some of those “mobile surprises” with you: SEO (Search Engine Optimization). All you hear about these days is Mobile.

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BLOGGER ALERT: How to Start a Blog and Make Money Blogging

Tech Zulu Event

For how to market your blog in order to get site visitors I suggest checking out the Marketing Show and if you can attend the next Pub Con it is one the best conferences to learn about getting web traffic. They make it easy to purchase a domain from their site.

The Search Agency Unveils New Offering

socalTECH

Los angeles-based online search marketing provider The Search Agency said it has released a new offering today, which it is calling h(SEO). The Search Agency called its new product a "new holistic approach to search engine optimization (SEO)".

Savings.com Hit By Google Update

socalTECH

However, another Los Angeles technology firm Savings.com appears to have seen some major traffic changes on its site this week due to a recent update from Google, according to a report today. Searchmetrics, a provider of SEO tools and analysis, delivered a list of the sites most affected by updates to Google's new search algorithm, Google Panda 2.5, with Savings.com one of the top five sites seeing a huge loss in "SEO Visibility" due to the recent changes.

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Kevin Federline Search Engine

SoCal CTO

talking about Prodeges Search with Kevin Site - [link]. Take a look at other sites: [link] But the overall idea is to provide branded search in order to get merchandise from your artist, star, etc. User Interface Beyond the Web Site ► November (7) Negative Customer Acquisition Costs - Creative Sta. Product Manager Entrepreneur Mark Geller SEO for Startups Startup Version 1.0

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32 Questions Developers May Have Forgot to Ask a Startup Founder

SoCal CTO

SEO for Startups )? What are some good examples of similar sites? Examples of other brands/sites that are similar from a brand perspective? SEO Support - will URLs need to be well formed? Will back-end support for SEO be needed?

What are the Technical Performance Requirements for your Startup?

SoCal CTO

Is SEO important? It’s well documented that response time has significant business impact: An ecommerce site that makes $100,000 per day could lose up to $2.5 Google told us back in 2010 that site speed was important for SEO.

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32 Questions Developers May Have Forgot to Ask a Startup Founder

SoCal CTO

SEO for Startups )? What are some good examples of similar sites? Examples of other brands/sites that are similar from a brand perspective? SEO Support - will URLs need to be well formed? Will back-end support for SEO be needed?

Startup Development

SoCal CTO

I’ve come to realize that I have lots of posts around startup software development scattered around in different posts. Thought it would be good to capture them in one spot and also include links to related posts from other sources.

How This Entrepreneur Raised $28,000 Using Airbnb to Fund Her Startup

Both Sides of the Table

One of the many things you become expert at when you launch your own company and have no money is SEO. Tracy studied SEOMoz and several other online sources of SEO tips. Tracy DiNunzio isn’t your typical Silicon Valley startup founder.

LA CEOs

SoCal Tech Calendar

but no one is visiting your site? Learn the ins and out of SEO from our featured speaker SEO expert, Rex Freiberger, so you know how to hire a team or do it in house. Thursday, August 4, 2011 -- LA CEOs, an education and support group for CEOs presents: Free Traffic From the Search Engines Do you have a beautiful startup or established website for the world to see.

SEO 100

Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

SEO / SEM are promotional techniques for marketing through the Google distribution channel, which have yielded huge benefits to many companies – Yelp being a prime example. How do people drive SEO growth?

This Week in Venture Capital with Jason Calacanis

Both Sides of the Table

Q&A delivers amazing SEO juice that I’ve seen at several recent companies so I get that. sites still dominate. And SEO juice of sites with no value makes searching for real product feedback suck.

Doing the Right Thing > Doing Things Right

Both Sides of the Table

So they create a task list of all the marketing activities an organization can do: press releases, web site updates, customer case studies, blog posts, daily Tweets, Facebook fan page, attending conferences, etc.

Covario Buys Netconcepts

socalTECH

San Diego-based Covario , a developer of search advertising and web site optimization software and services, said today that it has acquired Netconcepts, LLC , a website search engine optimization firm based in Madison, Wisconsin. Covario said the buy will strengthen the firm's position providing SEO solutions to large advertisers.

How Startups Can Use Metrics to Drive Success

Both Sides of the Table

How many adds came through organic SEO? For example, if you have developers, content people or SEO folks working on SEO programs you’ll need to allocate their time / costs to this effort. SEO is seldom “free.”. You Manage What you Measure.

Southern California Tech Central

SoCal CTO

I am excited to be participating in and announcing the of: Southern California Tech Central This is a community of people in Southern California who have come together to help find and organize the best content from blogs, news sources and other web sites all around technology in So Cal. This site is being sponsored by the Technology Council of Southern California and my company TechEmpower. As the site runs, it will get better at finding great content.

Mafia Sourcing – How Insider’s Game User Generated News

Both Sides of the Table

I had previously believed that the world of user-generated news sites were run on a open, crowd-sourced model. What I learned 18 months ago is that sites like Digg traditionally have not been “crowd sourced&# so much as “mafia sourced.&#. The Web.

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Doing the Right Things is More Important than Doing Things Right

Both Sides of the Table

So they create a task list of all the marketing activities an organization can do: press releases, web site updates, customer case studies, blog posts, daily Tweets, Facebook fan page, attending conferences, etc. Yesterday I wrote a post about top-down versus bottom-up thinking.

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Startup Software Development – Do Your Homework Before You Develop Anything

SoCal CTO

SEO for Startups )? What are some good examples of similar sites? Examples of other brands/sites that are similar from a brand perspective? What's the User Interface Beyond the Web Site ? I just had an all-too common conversation with the founder of a startup who had spent more than a year working with a software development company who had produced a mess.

Los Angeles Tech Launched - Hot List

SoCal CTO

This is the beginning of a content community that collects and organizes the best content from blogs and web sites. One of the more interesting new features is that the site now takes into account social signals. In other words, it uses what is happening: with the content out in the network with searches that land on the site, what happens when people visit the site, and various other kinds of behaviors.

The Power of Quora & Why Benchmark was Right to Pay Up

Both Sides of the Table

When somebody is new to Quora and is following you it encourages you to “give them topics&# to follow, which is clever because if they accept the topics they get more alerts, more emails – more bacn – and thus they come back to the site more frequently.

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How to Decrease the Odds That Your Startup Fails

Both Sides of the Table

Equally, hoping to unseat TripAdvisor without understand their SEO strengths and how much it would cost to knock them down would be naïve. We first rolled out furniture in a newer market – Washington DC, and we increased ARPU (average revenue per month, per customer) by > 300%, we lowered our CAC (this is because the number of people who came to our site and converted went up) and thus we decreased our payback period.

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Get to Know Richard de Silva of Highland Capital

Both Sides of the Table

He is starting to see this occur in sites that are verticalizing content. Initially it was a UGC site that competed with sites like YouTube and Veoh. Do you agree that Google SEO optimized results for high volume search terms are broken? (49:35-51:30).

Covario Rolls Out New Offering

socalTECH

According to the firm, it has launched a product called D3- Data Driven Decisions for Search Engine Optimization (SEO). The product automates monitoring keyword and web site changes, and automatically helps IT or marketing managers to see how those changes will impact ROI. San Diego-based Covario , a developer of search engine marketing automation tools, said earlier this week that it has rolled out a new product which the firm will further automate keyword marketing for customers.

Render Media: Creating A Digital Publisher In The Social Age

socalTECH

We caught up with co-founder and CEO Vic Belonogoff to learn more about Render Media, whose flagship site is Opposing Views. Back then, it was a much different game, and there was not much of an emphasis on social and more on SEO.

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Negative Customer Acquisition Costs - Creative Startup Marketing Ideas - Eric David Greenspan

SoCal CTO

However, as I read more about your focus, you are using these things in a slightly different way, i.e., not sure if SEO is as important. I recently posted about SEO for Startups. Is/was SEO important for MakeItWork? I'd rather invest time investing in social media to drive traffic to our site.

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The 7 “Free” Ways to Get Traffic on the Web

Jason Nazar

Search Engines – Google, Yahoo, MSN, ASK redirect billions of searches everyday.Search engines have the potential to drive millions of visitors to a given site.Wikipedia and About are two of the most popular sites on the web, but the majority of their traffic comes from referrals from search engines, not people going directly to their site.To make sure your site is optimized for search engine traffic: 1.) Helpful Resources about Search Engine Traffic : 68 Helpful SEO Tools.

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