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Soulmates.AI Targets Social Media Measurement

Pasadena-based startup Soulmates.AI said today that it has launched a new tool, Social ROI Reporter, which it says helps brands and agencies with measuring the dollar value of their social media and influencer marketing campaigns. According to Soulmates.AI, its new tool helps marketers track their marketing performance on Facebook, Instagram, Twitter, and YouTube, and helps them compare their performance against competitors. The startup did not announce the pricing behind the tool.