socalTECH

FEBRUARY 15, 2018

Which NBA team is winning, on social media? Los Angeles-based GumGum , the image recognition, computer vision, and advertising technology developer, has rolled out a new service called GumGum Sports Scoreboard , a new tool which helps benchmark and analyze media value generated from NBA team-owned social media accounts.

Social Media 124

Social Media Media Advertising Tool 124

socalTECH

JUNE 24, 2013

Santa Barbara-based apartment leasing software suite developer Yardi has expanded its software to handle social media marketing, according to the firm. Yardi said it has expanded its Yardi Marketing Suite to now handle social media marketing, including a Facebook application and links to Twitter. READ MORE>>.

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Social Media Media Marketing Santa Barbara 232

SoCal Tech Calendar

MARCH 21, 2017

Tuesday, March 21, 2017 -- Social Media Mastermind Meetup. Social Media Mastermind Meetup Group If you haven’t attended one of our group sessions prepare to have your mind blown. We meet up once a week to discuss social media techniques that help your business grow quickly by using. See [link] (more)

Social Media 100

Social Media Media Snapchat Blogging 100

socalTECH

DECEMBER 19, 2012

A new study of social media activity and e-commerce, compiled from Los Angeles social tools developer Social Annex , shows that social media is--not surprisingly--playing a far bigger role in online shopping this year. The company highlighted some of its result in an infographic (reproduced below).

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Social Media Commerce Activity Media 239

Startup Professionals Musings

MAY 10, 2019

Image via Pixabay After a frustrating meeting with a small business client recently who didn’t “have time” for social media, I was surprised to find evidence on the Internet that up to one quarter of small business owners are still hesitant to invest time, money, and effort into a social media strategy.

Social Media 99

Social Media Media Tool Startup 99

Both Sides of the Table

MAY 28, 2016

I’ve been online for nearly 30 years (yes, there was CompuServe and Prodigy before the www), blogging for 10 and using social media tools since the earliest days. Social Media. I love to watch networks evolve, see how crowds gather and communicate and curate and share. Half Lives. And Snapchat Stories.

Social Media 240

Social Media Snapchat Media Blogging 240

socalTECH

JUNE 26, 2012

Aliso Viejo-based CitizenHawk , the venture backed developer of online brand protection services, said today that it has launched a social media monitoring tool. Cost of the new tool was not announced. CitizenHawk is led by David Duckwitz. READ MORE>>.

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Social Media Media Social Network Tool 170

Berkonomics

JANUARY 7, 2016

There is so much information being shot at us daily via social media streams that we should monitor and control that which pertains to our business – and do so with some level of expertise. There are tools to inform you when your company name or personal name is mentioned. Those links will improve your search results as well.

Social Media 120

Social Media Media Search Engine Optimization Tool 120

Startup Professionals Musings

APRIL 13, 2019

Image via Pixabay If you are a business owner today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly always require an investment, sometimes large, in people, in technology, your reputation, and your time.

Social Media 79

Social Media Media Invest Tool 79

Tech.Co

SEPTEMBER 28, 2017

We think a good place to start with this topic is on the subject of social media. Social media is popular. Using video for social media marketing is a powerful tool for building your brand and reaching your clients. Social media platforms know you better than you know yourself.

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Social Media Media Tips Screening 102

Startup Professionals Musings

MARCH 9, 2019

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. Social media is the realm of public opinion and customer conversations. With social media, it is also important to identify how many people see your message as remarkable.

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Social Media Media Metrics Satisfaction 98

socalTECH

JANUARY 22, 2010

Aliso Viejo-based Evolver , the online avatar software site developed by Darwin Dimensions, said Thursday that it has launched a new web site that allows end users to create avatars for social media sites like Facebook and MySpace. Tags: evolver darwin dimensions avatar animation social media animate. READ MORE>>.

Social Media 189

Social Media Sites Media Tool 189

socalTECH

OCTOBER 15, 2019

Irvine-based content moderation software developer WebPurify says it has enhanced its tools with a new tool, which allows its users to automatically detect text in memes and other images in blogs, forums, social media apps, children's sites, in-game chats, and more.

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Tool Social Media Content Blogging 113

SoCal Tech Calendar

MARCH 14, 2012

Tuesday, March 20, 2012 -- Social Media School. Are you interested in learning more about how social media can help make you more productive at work and at home? Social Media School is in session. Social Media School is in session. Laptops are required and there is pre-work.

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Social Media Media Class Google 113

Berkonomics

JANUARY 14, 2016

You may not know that you have access to many “free” sources of social media contacts to help you in your marketing effort. This is more than fair in exchange for the free content underneath, and a tool for you to consider if you offer any valuable content to your readers, even if specific to your industry or company.

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Social Media Media Email Content 120

socalTECH

MAY 20, 2014

Venice, California-basd Epoxy --which was built by former executive from Team Downey--has launched a brand new set of tools aimed at helping online video creators use social media, and also disclosed a funding round. The two said they realized at Team Downey--the production firm of Robert Downey Jr. READ MORE>>.

Downey 207

Downey Tool Bertelsmann Help 207

Xconomy

DECEMBER 19, 2017

Ransomware: Social media will be the number one vehicle for ransomware distribution in 2018. Currently, there are nearly 1 million social media accounts compromised every day, and that number will continue to rise, thanks to the plethora of easily identifiable targets.

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Social Media Artificial Inteligence Media Technical Review 82

Startup Professionals Musings

JUNE 13, 2015

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. Social media as a marketing tool is here to stay, and is now widely accepted. The tools and measurements are the same for both.

Social Media 108

Social Media Media Marketing Resource 108

SoCal Tech Calendar

MARCH 19, 2010

Thursday, March 25, 2010 -- Leveraging Social Media tools/ techniques for greater personal effectiveness. Featuring presentations and panel discussion by experts on Linked-in, Facebook, and other internal and external social media tools.

Social Media 100

Social Media Tool AITP CTO Coach 100

socalTECH

SEPTEMBER 7, 2011

Los Angeles-based BackAtYou.com , a new startup headed by former SodaHead.com founder Michael Glazer, launched itself Wednesday, saying it is providing a self-service platform to help business owners and marketers to create, launch, and analyze social media marketing campaigns and promotions.

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Social Media Media Marketing Los Angeles 206

socalTECH

OCTOBER 5, 2011

Sharpening its focus on the electronic discovery market, Pasadena-based X1 , the enterprise search tools provider backed by Idealab, has split out a new company called X1 Discovery , headed by John Patzakis, the former President of eDiscovery at X1.

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Social Media Media Idealab Software Review 182

Startup Professionals Musings

APRIL 4, 2015

Social media is so pervasive in today’s world that every entrepreneur believes instinctively that they know how to use it for their startup. When it comes to social media for your business, expect a high learning curve, but rest assured it’s not rocket science. Top social networks are Facebook (1.2 billion users).

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Social Media Media Startup Tips 108

SoCal CTO

MARCH 30, 2010

People seem to be missing the really big picture of the value of social media and really the Internet for that matter. They look at how current social networking sites work and how online and offline relationships currently work and make the assumption that this represents the value proposition. Call it relationship inflation.

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Social Media Media Social Network Networking 179

Startup Professionals Musings

OCTOBER 2, 2013

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment – in people, in technology, your reputation, and your time.

Social Media 101

Social Media Media Entrepreneur Metrics 101

SoCal Tech Calendar

SEPTEMBER 23, 2010

Wednesday, September 29, 2010 -- Meetup - Social Media Analytics. Information exchange and discussion about how social media analytics can be used to improve business, and also on available computing tools. See [link] (more).

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Social Media Media Tool 113

SoCal Tech Calendar

AUGUST 9, 2009

Thursday, August 13, 2009 -- Industry Trends, Social Media and Web 2.0 Would you like to learn and understand the most effective ways to get the attention of the hundreds of millions of active social networkers around the world? See [link] (more).

Web 2.0 100

Web 2.0 Social Media Web Tool 100

Startup Professionals Musings

APRIL 9, 2017

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly always require an investment, sometimes large, in people, in technology, your reputation, and your time.

Social Media 66

Social Media Media Tips Platform 66

SoCal Tech Calendar

NOVEMBER 10, 2011

Wednesday, November 16, 2011 -- Social Media for Social Good. We're teaming up with Non Profit Effect for our panel on how social good companies including TOMS, Movember, Drop in the Bucket, and City Year work with their strategic partners to leverage digital marketing and social media for social good.

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Social Media Media Tips Tool 100

SoCal Tech Calendar

AUGUST 31, 2010

Wednesday, September 1, 2010 -- Social Media Marketing. The German American Business Association (GABA) and Epic States, invite you to an exciting workshop and panel discussion focusing on the social media industry followed by a reception at the UCLA Anderson School of Management. German American Business Association.

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Social Media Media Marketing UCLA 100

Startup Professionals Musings

DECEMBER 1, 2013

Entrepreneurs and startups often ask if they should use social media for marketing, digital media, or traditional media. The place to start today is if your company only uses traditional media for marketing, or no marketing. The tools and measurements are the same for both.

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Social Media Media Marketing Startup 103

Startup Professionals Musings

MARCH 8, 2017

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment to be hard hitting – in people, in technology, your reputation, and your time.

Social Media 58

Social Media Media Platform Tool 58

SoCal Tech Calendar

SEPTEMBER 18, 2012

Monday, September 24, 2012 -- Turbo-Charging Social Media Engagement for Retail in Time for the Holidays. Social Media Club. How does social media drive engagement for retail marketers? Our panelists will explore current practices and emerging trends for delivering social media engagement that gets results.

Social Media 113

Social Media Media Mogreet Tips 113

SoCal Tech Calendar

FEBRUARY 19, 2010

Thursday, February 25, 2010 -- Social Media Survival Skills. Social Media Marketing: what you need to know about modern online marketing but were afraid to ask It's no secret that marketing is increasingly gravitating to the Internet. But how do you take advantage of today's social media marketing tools?

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Social Media Media Tool Marketing 100

SoCal Tech Calendar

JULY 9, 2011

Friday, July 15, 2011 -- The Lazy Mans Way to Social Media. How often do you feel overwhelmed by the thought of Managing your social media on a daily basis?

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Social Media Media Blogging Google 113

socalTECH

MARCH 19, 2020

Venice, California-based Snapchat is launching its new set of health and wellness tools, well ahead of schedule, due to the growing threat of the COVID-19 virus threat, and will surface educational information on the new virus and health measures, as well as mental health content. READ MORE>>.

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Snapchat Tool Venice Content 113

Startup Professionals Musings

NOVEMBER 2, 2013

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” According to a study of 1700 CEOs last year, only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively.

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Social Media Media Startup Social Network 106

Startup Professionals Musings

SEPTEMBER 28, 2012

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” Develop a marketing strategy specific to this media. Social media demands two-way communication, rather than outbound only. But don’t stop there.

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Social Media Media Startup Social Network 115