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7 Keys To A Compelling Investor Executive Summary

Startup Professionals Musings

Few investors these days have the time or patience to read a full business plan, so a better way to catch their eye is with a tightly written and well formatted two-page executive summary. I see too many executive summaries that are simply heavy-duty customer pitches, or lightweight visions of the future.

Summary 101
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Oh, go ahead and ask for a five-million-dollar investment in your startup.

Berkonomics

I cannot tell you how many times I have seen executive summaries of business plans in which the entrepreneur seeks $5,000,000 to build the business. First, few startups can use that much money today with all the virtual services available and increasingly inexpensive methods of development, prototyping and marketing.

Startup 120
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10 Tips for Crafting Your Executive Summary

Tech Zulu Event

Your executive summary is essentially the cover letter to your business plan: its goal is to get the reader to check out your business plan and, hopefully, to set up a meeting. Here’s how to write an executive summary with impact: 1. Sure you can get help, but the exercise of creating your executive summary is an important one.

Summary 76
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Here is How to Make Sense of Conflicting Startup Advice

Both Sides of the Table

Many startups now go through accelerators and have mentors passing through each day with advice – usually it’s conflicting. There are bootcamps, startup classes, video interviews – the sources are now endless. Because I’ve asked more than 100 VCs similar questions I start to notice patterns in thinking.

Startup 407
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Looking At Startups By The Rules Of Natural Selection

Startup Professionals Musings

In this context, it’s time for every business, not only startups, to take a fresh look at the basics of business success. Once you have a proven business model, you need to scale the business up quickly to stay ahead of competitors. Every startup needs a sustainable competitive advantage. If you want to be feared.

Startup 112
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6 Initiatives To Prep Your Startup For The Road Ahead

Startup Professionals Musings

Change is about the only thing constant in the world of startups. Since the startup environment is usually more volatile, the challenge there in balancing advantage, risk, and performance, is more critical than in big companies. It starts at the top with the founder and CEO, but has to extend quickly to the bottom of the organization.

Startup 116
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6 Leadership Requirements For Every Startup Business

Startup Professionals Musings

Almost every entrepreneur starts their journey by developing a solution, based on their idea of a new technology or required service. One answer is for the developer to find a partner, like Steve Jobs, who is a leader to build and run the business, and two heads in a startup are almost always better than one.

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