| Driving Revenue thru Relationships: The New Social Business Model that Works. TCOSC. Learn how companies such as Cisco, SAP, Intel, NIKE Inc., Lufthansa, Swiss Re, T-Mobile and Yum! Brands have expanded their business by connecting with millions of customers and prospects in a more authentic way. This program will include an overview of the social business model, social business software and resulting business opportunities that are driving some of the biggest changes in sales and marketing practices in decades. Included will be a deep dive on several case studies, including how SAP is using social business to drive revenue, fundamentally changing their sales and marketing approach. Speaker: Jerry Weitzman, Vice President, Jive Software. See http://www.tcosc.org |
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