Thursday, December 2, 2021

MarketCast Sets New Chief Product Officer

Los Angeles-based research and analytics provider MarketCast says it has appointed its very first Chief Product Officer, naming Carmen Palmer to the role. Palmer was previously at NBCUniversal, on NBC's Content Distribution Digital Products team. The company said Palmer also spend nearly a decade at Yahoo! previously. MarketCast provides studios, entertainment platforms, sports, and lifestyle brands with research and analytics services.