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Interview with Adam Wicks Walker, Hydra

socalTECH

DECEMBER 9, 2008

It really doesn't suit a publisher well to have exclusive representation, except in some instances--for example, if a site has an outsourced sales agency. Fortunately, the net effect of the economy for Hydra is good, because more advertisers are talking to customers through Hydra, and we're creating relationships successfully.

Advertising 100
Advertising Beverly Hills Networking Customer 100
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Interview with Adam Wicks Walter, Hydra

socalTECH

DECEMBER 9, 2008

It really doesn't suit a publisher well to have exclusive representation, except in some instances--for example, if a site has an outsourced sales agency. Fortunately, the net effect of the economy for Hydra is good, because more advertisers are talking to customers through Hydra, and we're creating relationships successfully.

Advertising 100
Advertising Beverly Hills Networking Customer 100
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