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Announcing a Deal I’ve Wanted to Talk About for a Year

Both Sides of the Table

I first met Ethan in 2005. Because I am true to the hiring practices I preach, I wanted a strong exec who would “ punch above their weightclass ” by taking a job they hadn’t yet done but would hugely aspire to and thus work harder to out perform. .” And we wanted a head of global marketing.

CTO Coach 359
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Interview with Jamie Siminoff, Unsubscribe.com

socalTECH

To start off the year, we are publishing our first interview for the season with Jamie Siminoff , the CEO of Los Angeles-based Unsubscribe.com , an online service which helps you unsubscribe from unwanted newsletters and email lists. What is the value proposition behind the service? It's to build a better product.

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Social Networking and Business Value

SoCal CTO

Companies also use social networking sites in the hiring process, and increasingly, to do innovative advertising (such as the recent Jack in the Box campaign). In 2005, Majid coauthored "Data Strategy" a book designed to help streamline information management within organizations. He has 20 years’ experience as CTO.

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A Few Key People Really Can Make a Huge Difference

Both Sides of the Table

Your highest priority right now is hiring the 1 or 2 people that are going to join your company and make a difference. There’s you and your killer CTO co-founder. Imagine if the ambassadors from Seattle organized a dinner with 8 entrepreneurs, the CTO of Amazon, the head of Xbox and the head of marketing for Starbucks.