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Interview with Ian Swanson, Sometrics

socalTECH

As companies figure out a way to monetize social media, one of the areas which has been lacking is a way to measure the impact and effectiveness of social media advertising. My partners and I were all involved in the social media space in one fashion or another. Now, those hundreds of develops have turned into major companies.

article thumbnail

Interview with Sometrics, Ian Swanson

socalTECH

As companies figure out a way to monetize social media, one of the areas which has been lacking is a way to measure the impact and effectiveness of social media advertising. My partners and I were all involved in the social media space in one fashion or another. Now, those hundreds of develops have turned into major companies.