2008 Custom Development Metrics Social Media 
SoCal CTO
JUNE 9, 2010
Kathy Sierra at Business of Software 2009 - Business of Software Blog , May 4, 2010 "In the old days, getting customers was easy. Now, thanks to social media, you don't have to outspend. They’re deep into Customer Development ,” he said. You could just outspend. You could use brute force to get the word out.
SoCal CTO
AUGUST 3, 2010
That’s @MeganBerry to you, blogger and social media expert, marketing manager of Klout.com. Metrics availability. 0160; If I need $250,000 to get to 100 customers, or $1 million to get to X, and I can raise both amounts from either Angels or VCs, where do we turn? Customer Development Diagnostics over Lunch.
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