2009 Acquisition Metrics Slides 
SoCal CTO
OCTOBER 8, 2009
A post by Fred Wilson pointed me to Dave McClure's Startup Metrics presentation. Define what you need from a metrics and reporting standpoint. Startup Metrics for Pirates (SeedCamp, Sept 2009) View more documents from Dave McClure. This kind of a simple model also helps: Define the early proof points for the company.
Both Sides of the Table
JUNE 12, 2010
Company grew by more than “400% each year” for past few years [assume growth metric = revenues]. Metrics: 2.5mm members, 1,000 brands, 2,500 sale events to-date. New funding will be applied toward user acquisition and to expand into new product categories (gourmet food, wine and new services). Competitor: Slide.
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