The Most Obvious Mobile Ad Unit and What the New York Times Got Wrong
Both Sides of the Table
JULY 13, 2012
According to Forrester Research (2011 report) 77% users who abandoned an online purchase cite the inability to speak to some as their primary reason for leaving. This is consistent with data I see from RingRevenue , a company in which I invested and sit on the board. But turns out it’s not factually correct.
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