Acquisition Activity Advertising Web 2.0 
socalTECH
SEPTEMBER 30, 2008
David has a unique perspective on the Southern California technology environment, having been the COO of PayPal before its acquisition by EBay, and having had the full Silicon Valley experience. Advertising might be number three. Before that, creating a family tree was a solitary activity.
Frank Addante
MAY 24, 2007
► August (1) Invest in Transparency & Active Communication ► July (1) The Fear of Success ► May (2) Optimized for Speed = 30% Waste Happy 1st Birthday Rubicon Project! the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: Zondigo, Inc. Startup 3.0:
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socalTECH
OCTOBER 15, 2008
This morning, Woodland Hills-based FatTail (www.fattail.com) announced a venture round from Velocity Interactive Group for its software for managing online advertising. FatTail is solving the problem of buying and selling advertising, one I've seen as a challenge as long as I've been in the media business, which is twenty two years.
Frank Addante
MAY 20, 2007
► August (1) Invest in Transparency & Active Communication ► July (1) The Fear of Success ► May (2) Optimized for Speed = 30% Waste Happy 1st Birthday Rubicon Project! the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: Zondigo, Inc. Startup 3.0:
Frank Addante
MAY 15, 2006
► August (1) Invest in Transparency & Active Communication ► July (1) The Fear of Success ► May (2) Optimized for Speed = 30% Waste Happy 1st Birthday Rubicon Project! Internet advertising is good. No, it’ Startup 2.0: Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big.
Frank Addante
APRIL 16, 2007
► August (1) Invest in Transparency & Active Communication ► July (1) The Fear of Success ► May (2) Optimized for Speed = 30% Waste Happy 1st Birthday Rubicon Project! the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: Zondigo, Inc. Startup 3.0:
Frank Addante
DECEMBER 22, 2006
► August (1) Invest in Transparency & Active Communication ► July (1) The Fear of Success ► May (2) Optimized for Speed = 30% Waste Happy 1st Birthday Rubicon Project! the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: Zondigo, Inc. Startup 3.0:
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