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Advertising Wants to be Measurable – An Investment Thesis

Both Sides of the Table

By now we all know that the largest part of the online spend has been SEM (search engine marketing) where people buy CPC (cost per click) links to display alongside the “organic&# search results in the search engine. further down the sales funnel from CPC advertising where you pay for a click but still need to convert on your own).

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Why Has LA Suddenly Gotten So Much Attention from VCs and Entrepreneurs?

Both Sides of the Table

billion in venture capital to LA’s technology startups and 2014 will shatter that figure. Over the past 4 years LA’s tech fundings have growing at a 30% compounded annual growth rate (CAGR) which is > 4 times the US average VC CAGR (7%). He built & IPOd Demand Media. for $565 million to Excite.

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Africa’s Largest and Fastest Growing Social Network | Interview with LAGbook’s Chidi Nwaogu

Tech Zulu Event

Students will create a social circle that mimics their social activities in school. Raising fund to meet up with the increasing user growth and activities on LAGbook has not been easy though. We also raised fund for CPC advertising, which doubled sign-ups. It all worked out fine. Have you had any challenges?