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Citysearch Nabs Gorilla Nation's Louvion

socalTECH

West Hollywood-based Citysearch announced today that it has hired on Christophe Louvion--the former CTO of Gorilla Nation Media--as its Chief Technology Officer and Senior Vice President of Core Products. Tags: citysearch christophe louvion gorilla nation executive internet advertising. READ MORE>>.

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Citysearch Expands Ties With Idearc

socalTECH

West Hollywood-based Citysearch , the local online business guide owned by IAC, said Thursday that the firm has expanded its relationship with yellow pages publisher Idearc Media. Citysearch said it will integrate performance-based advertising from Idearc's Superpages.com site into its publishing network. READ MORE>>.

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CityGrid Media Launches APIs

socalTECH

West Hollywood-based CityGrid Media , the unit of IAC which operates CitySearch, Insider Pages, and Urbanspoon, said Thursday that it has rolled out three new advertising APIs for developers.

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SEO, Social Media, Sponsorship and On-line Advertising

SoCal Tech Calendar

Thursday, July 23, 2009 -- SEO, Social Media, Sponsorship and On-line Advertising. Speakers include: David Karnstedt, Efficient Frontier; Kelly Perdew, Rotohog; Brian McCarthy, CitySearch; and Mark Gibbs, Network World. See https://app.e2ma.net/app/view:Join/signupId:10203.

SEO 100
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Why You Should Start a Company in. Los Angeles

SoCal Delicious

The city has, however, quietly been home to some of the most successful online companies to date, including CitySearch (sold to Ticketmaster for $260 million in 1998), Overture (acquired by Yahoo for $2 billion in 2003), eHarmony and LowerMyBills (bought by Experian for $330 million in 2005). before which is second-time entrepreneurs.

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Ten Tech Entrepreneurs Who Are Putting LA on the Map

SoCal Delicious

Richard Rosenblatt – Demand Media. Most recently, Rosenblatt cofounded Demand Media, launching in 2006 with $120 million in equity and the acquisition of eHow.com. You might know Demand Media better as the people behind Cracked, DailyPuppy, and GolfLink. Thanks to our advertisers. Matt Coffin – LowerMyBills.com.

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Can You Really Build a Great Tech Firm Outside Silicon Valley?

Both Sides of the Table

In my LA I often see computer screens open with entrepreneurs talking about digital media. Many of the Valley tech firms saw advertising as “beneath them&# and many VCs in the first boom encouraged people to focus on eyeballs rather than dollars. It is the second largest city in the country with (18 million inhabitants) (vs.