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RingRevenue Creates A New Performance Marketing Revenue Channel

InfoChachkie

Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. For businesses like this, finding new ways to drive more of these high-value inbound sales calls is key.

Marketing 209
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Interview with Jordan Glazier, Wildfire Systems

socalTECH

Right now, when people are communicating using Facebook, Snapchat, Twitter, and others, those businesses are principally using display advertising and sponsored listings to monetize those users. It's almost like native advertising, which recognizes an article mention is a hotel and turning it into a link. What does that look like?

San Diego 159
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Interview with SendMeHome

socalTECH

Santa Barbara-based SendMeHome (www.sendmehome.com) is looking to solve that problem, with a free service to print out labels which attach to your item, and where you can register items in case they are lost. Why not just write your phone number or information on an item? How do you get those items back? One, is it's anonymous.

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Playing the Long Game in Venture Capital

Both Sides of the Table

It has historically been the case that VCs would rather fund the promise of 100x in a company with almost no revenue than the reality of a company growing at 50% but doing $20+ million in sales. innovated in social media advertising and for a variety of reasons wasn’t ultimately successful and went to zero. The second “exit”?—?Adly?—?innovated

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Interview with Skyler Lucci, HeyTutor

socalTECH

The company recently raised a round of funding from Santa Barbara-based ScOps Venture Capital. If a tutor were to go out and try to advertise like we do, they would go under, and they'd lose money right away. We started to dump money into sales and marketing and development so we could scale up. That's a great question.

Startup 113