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CoreObjects Acquired By Indian Firm

socalTECH

Los Angeles-based CoreObjects Software , a provider of software development to both startups and other firms, has been acquired. a provider of software product engineering services based in Bangalore, India, it has acquired CoreObjects and its delivery centers in Bangalore and Pune, India. According to Symphony Service Corp. ,

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Ace Metrix Targets TV Advertising

socalTECH

Los Angeles-based Ace Metrix is looking to apply analytics to the television advertising market, saying this morning that it has launched a service which helps advertisers measure persuasion and watchability of their advertising. Hummer Winblad's Ann Winblad and Palomar's Jim Gauer sit on the firm's board. READ MORE>>.

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The Challenges (& Opportunities) of Starting a Tech Company in LA

Jason Nazar

I asked the panelists ( David Travers , Brian Norgard , Fouad ElNaggar , & Demian Sellfors ) about the specific challenges that we face down here in Los Angeles as opposed to Silicon Valley. But I thought I’d take some more time here to expand on what I think are the challenges, and opportunities, of starting a tech company in LA.

Company 111
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Interview with Steve Goldman, Ace Metrix

socalTECH

Los Angeles-based Ace Metrix (www.acemetrix.com) launched its software-as-a-service, TV advertising rating service last month, and we spoke with the firm's CEO and co-founder, Steve Goldman, recently to learn more about the firm. Ace Metrix is venture backed by Hummer Winblad, and Palomar Ventures. Tell us a bit about your company?