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TrueCar Launches New Pricing Tool

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Santa Monica-based TrueCar.com , the online automotive pricing startup headed up by Scott Painter, said Thursday that it has launched a new tool to help new car buyers. TrueCar said that it has launched a Best Local Price tool, which will allow car shoppers to search for the best local deals on a vehicle. READ MORE>>.

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TrueCar Taps Edmunds.com For VP

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TrueCar said that Damon Cleckler has joined the firm in the position, after serving as executive director of product management at Edmunds.com, where he helped develops Edmunds "True Market Value" and "New Car Finder" products. The company said Cleckler will work on aiding in development of car pricing tools on the site.

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This Week in VC with Farb Nivi, Founder of Grockit

Both Sides of the Table

He’s also candid, humble and helpful. Pricing engine helps publishers ascertain ad inventory pricing by analyzing ad transaction data from the market/exchanges. Current round: $2mm in Series B from Anthem Venture Partners and Rincon Venture Partners – Total Raised: $3mm – Read more: TechCrunch.

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Interview with Todd Jerry, Marmol Radziner

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Many local entrepreneurs might know Todd Jerry , formerly a venture capitalist at Anthem Venture Partners. Todd has a unique view, having worked both on the venture and high technology investing side at Anthem, as well as the architecture and construction industry now.

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Will People Ever Be Comfortable Sharing Data Online?

Startup Professionals Musings

Neither people nor computers can really help you as a personal assistant unless you are willing to share data about what you like, what you feel, and who and what’s important to you. They believe that the benefits of sharing data are very much worth the price of providing access to their data.

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This Week in VC with Om Malik & Paul Jozefak

Both Sides of the Table

An investment doesn’t guarantee your product will suddenly be on the investor’s price sheet. Current round: $5.0mm in Series A by NEA and Anthem Venture Partners. Paul discussed his perspective having been at SAP Ventures. His view: sometimes entrepreneurs expect too much value from the partner. Total raised: $5.0mm.

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Interview with Ramit Varma, Revolution Prep

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My brother is actually at Anthem Ventures, working with Bill Woodward, and I was an intern there in business school. We've also been at a big discount to the other firms for the first seven years we were around, we were half the price of Kaplan and Princeton Review until last year, when they both dropped their prices to match us.