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I Just Invested in @Burstly, a Mobile Ad Management Company

Both Sides of the Table

Burstly, a Santa Monica based company, provides an open and free ad management platform that helps mobile application developers better monetize their inventory. As I naturally get asked all the time why we invested in Company A or Company B, I thought I’d just put forth my thesis in writing.

Mobile 282
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Mobile Experience 2.0

SoCal Tech Calendar

After years of dialog on mobile convergence, what has actually converged on the mobile platform is the high quality experience, spurred by innovations in Media Content (Video, Music, Movies, T.V.), This forum brings together media companies, application developers, device manufacturers, networking and O.S.

Mobile 100
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This Week in VC with Dana Settle of Greycroft Partners

Both Sides of the Table

It’s always fun debating companies with Dana because she’s always so knowledgeable on deals – particularly those in the digital media, ad-tech and eCommerce spaces. But having different funds available for different stages of one’s company is actually a really good thing. DEAL OF THE WEEK: Gilt Groupe – We both admired this company.

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Interview with Hamilton Chan, PaperLinks

socalTECH

Hamilton Chan: We provide a platform where brands can go and create a QR code. We help them generate, and have also launched a platform which allows people to pick modules using a drag-and-drop interface. Our application is a QR code reader, where you can read any QR code--not just one created through our platform.

Startup 233
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App is Crap (why Apple is bad for your health)

Both Sides of the Table

But like lemmings, every company in the market rushed to proclaim they were launching WAP versions of their products. In the same year Salesforce.com launched a SaaS CRM platform to compete with Siebel. Their company, my company and countless others espoused cloud-based applications. Enter Apple.

Brentwood 326