TechCrunch LA

MARCH 11, 2020

Well, now those development studios can turn to Pragma , which is building the back-end toolkit for gaming companies so their developers can focus on what they do best — making games. In the game industry, a game can stay in beta for years as developers work out the kinks. Pragma’s investors agreed.

Riot Games 135

Riot Games Develop Development Company 135

socalTECH

JUNE 25, 2012

How do you sort through all that social media activity you are driving, and figure out who really cares about what you're posting? Mark Sylvester sat down with us to talk about the new project, and how it's applying what they've learned building their visual analysis tools to the world of Facebook and social media.

Social Media 203

Social Media Startup Tool LAMP 203

socalTECH

SEPTEMBER 23, 2008

As companies figure out a way to monetize social media, one of the areas which has been lacking is a way to measure the impact and effectiveness of social media advertising. Sometrics is venture backed by The Mail Room Fund, a Los Angeles-based early stage fund backed by Accel, Venrock, and the William Morris Agency.

Social Media 113

Social Media Advertising Social Network Userplane 113

socalTECH

SEPTEMBER 23, 2008

As companies figure out a way to monetize social media, one of the areas which has been lacking is a way to measure the impact and effectiveness of social media advertising. Sometrics is venture backed by The Mail Room Fund, a Los Angeles-based early stage fund backed by Accel, Venrock, and the William Morris Agency.

Social Media 100

Social Media Advertising Social Network Userplane 100

Both Sides of the Table

OCTOBER 29, 2009

My firm GRP Partners recently funded a young LA based company named Ad.Ly This is why many people are so excited by how much traffic they’re now generating from social media. A healthy eco-system of application developers is required for any software or Internet company to be massively successful.

Ideas 286

Ideas Advertising Google Technical Review 286

Both Sides of the Table

APRIL 10, 2010

The same is true of Twitter, and as a VC I would personally never fund a company that looked to simply plug a functional gap in Twitter. At Chirp I would say, “Look, there are times we’re going to build functionality that conflicts with what an application developer has built.

Acquisition 287

Acquisition Develop Development Conference 287