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Interview with Ian Swanson, Sometrics

socalTECH

To better understand the audiences using applications, we built out an analytics system a little over a year ago. We just recently started rolling out ad-related products, like Ad Manager, which is like Google's ad manager with baked-in social targeting. Now, those hundreds of develops have turned into major companies.

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Interview with Sometrics, Ian Swanson

socalTECH

To better understand the audiences using applications, we built out an analytics system a little over a year ago. We just recently started rolling out ad-related products, like Ad Manager, which is like Google's ad manager with baked-in social targeting. Now, those hundreds of develops have turned into major companies.

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It’s Morning in Venture Capital

Both Sides of the Table

I can’t help feel a bit of rear-view mirror analysis in all of “VC model is broken” bears in our industry. In an over-funding environment companies are encouraged to eschew revenues in a land grab to acquire eyeballs, clicks, page views or whatever other vanity metrics give VCs the false comfort that they’re sitting on a gold mine.