Is it a Good Idea to Have Ads in Tweets?
Both Sides of the Table
OCTOBER 29, 2009
As we learned from our investment in Overture and the subsequent success of Google, “intent-based&# advertising is enormously powerful. And if even 1% of users click on the ads because they’re relevant rather than on the organic search it’s a HUGE business (as you know). Just ask MySpace.
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