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Interview with Ian Swanson, Sometrics

socalTECH

I worked at Userplane, building social applications for sites like MySpace. To better understand the audiences using applications, we built out an analytics system a little over a year ago. The platforms will be using it to serve ads into their ecosystem, essentially allowing their ad sales teams to sell into their impressions.

article thumbnail

Interview with Sometrics, Ian Swanson

socalTECH

I worked at Userplane, building social applications for sites like MySpace. To better understand the audiences using applications, we built out an analytics system a little over a year ago. The platforms will be using it to serve ads into their ecosystem, essentially allowing their ad sales teams to sell into their impressions.