socalTECH
SEPTEMBER 23, 2008
As companies figure out a way to monetize social media, one of the areas which has been lacking is a way to measure the impact and effectiveness of social media advertising. So who is using your software? We also just recently launched a standard API, which allows any social networking site to use our analytics code.
socalTECH
SEPTEMBER 23, 2008
As companies figure out a way to monetize social media, one of the areas which has been lacking is a way to measure the impact and effectiveness of social media advertising. So who is using your software? We also just recently launched a standard API, which allows any social networking site to use our analytics code.
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Both Sides of the Table
OCTOBER 29, 2009
People mistook the fact that these text advertisements worked in Google to say they would work in social networks. So PPC (pay-per-click) advertising on social networks has performed poorly to date. After all, when I’m in Facebook they know one hell of a lot more about me than Google does. Just ask MySpace.
Tech Zulu Event
APRIL 15, 2012
If you’re new to software development, you may be asking yourself, “What the heck is a User Story, anyway?” ” Put simply, a User Story is the analysis of a user’s mindset, their goals with your application and a consideration of how they would use it to accomplish certain tasks.
Both Sides of the Table
MAY 23, 2012
If you want to understand the details of why this is, I covered it in detail in this post, Understanding Changes in the Software Industry. The movie, “The Social Network” might have had more of an impact on creating future entrepreneurs than any other event of the past 5 years. Thank you, Aaron Sorkin!
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