Vision, School, & Work | Interview with Jim Farley CMO Ford Motors
Tech Zulu Event
DECEMBER 6, 2013
Customers know what works well and are frustrated by the lack of innovation in the industry. There’s a strong need to customize UI and car companies are realizing their $700 navigation systems just aren’t going to sell as well as a free app from Google. “Customers will govern that”, according to Jim.
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