Interview with Adam Wicks Walker, Hydra
socalTECH
DECEMBER 9, 2008
It really doesn't suit a publisher well to have exclusive representation, except in some instances--for example, if a site has an outsourced sales agency. Publishers run with Hydra because we've eliminated the risk and so forth in pricing. Adam Wicks Walker: We've got 70 employees, all of them here in Beverly Hills on Wilshire.
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