Remove Blogging Remove Content Remove Organic Search Remove Sites
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Retro: My Favorite Blog Post on Raising VC

Both Sides of the Table

On December 2nd, 2006 I wrote the blog post published later in this post when I was CEO of startup Koral about my experiences in pitching VCs. After my company was acquired by Salesforce.com I was asked to stop blogging and they took over my blog as an asset in the sale of the company. My blog was wiped out.

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Search Engine Ranking Can Make Or Break Your Business

Startup Professionals Musings

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, despite low SEO rank). Thus I recommend that you stick with organic search, and use SEO to raise your ranking.

PPC 154
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Is it a Good Idea to Have Ads in Tweets?

Both Sides of the Table

Turns out everybody likes to produce content and take part in the “conversation.&# Massive uptake of user-generated content including blogs (e.g. Wordpress), video (YouTube), pictures (Flickr), review sites (Yelp) and collaborative content (Wikipedia). Then came blogs. was the 2-way web.

Ideas 286
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Startups Stick with Organic vs Paid Search Results

Startup Professionals Musings

For sites displaying the ads, this is called pay per click (PPC). There are many additional variables that the inexperienced marketer may not even think to consider: competition and positioning strategies, budgeting, match types, search and content syndication, and ad copy testing, as well developing the best ad wording and layouts.