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If You Don’t Define Your Personal Brand the Market Will

Both Sides of the Table

I have long advised startup companies that if you don’t control your messaging somebody else will and your potential customers will form impressions of you shaped by somebody else or by nobody at all. It will affect your ability to get the right jobs and promotions as well as your ability to attract talent and capital.

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Getting A Software Patent Is Valuable But Frustrating

Startup Professionals Musings

For a software startup, a patent can be the intellectual property providing the key competitive advantage, or it can be an expensive non-defensible bureaucratic nightmare -- or both. The reason that lawyers get large fees for patent filings is that legal negotiation and strategy have become more important than technical merit.

Patents 53
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Frank Addantes FounderBlog: Startup 5.0 – I’m just going to chill out for a bit… (OK, for a month…)

Frank Addante

► August (3) Venture Capital - What's the rush? StrongMail Systems (Digital Messsaging Infrastructure Software) Status: VC-backed (Sequoia Capital, Globespan and Evercore) Lesson: Trust your gut. . Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you.

Startup 40
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Frank Addantes FounderBlog: Startup 3.0: Internet advertising is good. No, it’s bad. Oh wait… it IS good!

Frank Addante

► August (3) Venture Capital - What's the rush? StrongMail Systems (Digital Messsaging Infrastructure Software) Status: VC-backed (Sequoia Capital, Globespan and Evercore) Lesson: Trust your gut. Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you.