Some Thoughts on Branding Startups and Communities
Both Sides of the Table
APRIL 17, 2012
I recommend that you start by writing down the attributes you would want people to think about when they think about your brand. A market leader in content, music, entertainment, textiles, engineering, aerospace and trade. ZestCash, founded by Douglas Merrill, former CIO of Google [Hollywood]. Also East of the 405?
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