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Why You Should Make Your Competitors Your Frenemies

Both Sides of the Table

Conventional wisdom in most companies is that “the competition is the enemy&# – it’s the rallying cry to dig deeper, get more features out the door, issue press releases citing differences and attack the competition’s weaknesses in sales presentations. You know, frenemies. When Enemies are Good.

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3 Important Facebook Marketing Trends in 2016

Tech Zulu Event

Costs for advertising on Facebook are increasing, due to high demand, and their profits continue to soar. The way to get ahead of the competition is to look at what they’re doing right and do it better. How can your company best benefit from social networking ads in 2016? Top 3 Important Facebook Marketing Trends to Watch and Emulate.

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UnVenture Capitalists: Seek Investors Aligned With Your Interests, Not Their Egos

InfoChachkie

The campaign was so successful it eventually catapulted 7-Up’s sales to rival that of both Coke and Pepsi, making it the third most popular soft drink in the US. UnVCs do not demand that entrepreneurs pursue such winner-take-all strategies. In the early 1970s, the Seven-Up Company devised an ingenious plan to market its flagship soda.

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RingRevenue Creates A New Performance Marketing Revenue Channel

InfoChachkie

Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. For businesses like this, finding new ways to drive more of these high-value inbound sales calls is key. Who do you view as your biggest competition?

Marketing 209
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UnVenture Capitalists: Seek Investors Aligned With Your Interests, Not Their Egos

InfoChachkie

The campaign was so successful it eventually catapulted 7-Up’s sales to rival that of both Coke and Pepsi, making it the third most popular soft drink in the US. UnVCs do not demand that entrepreneurs pursue such winner-take-all strategies. In the early 1970s, the Seven-Up Company devised an ingenious plan to market its flagship soda.

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The Startup Guide To SXSW Panel Picking

Tech Zulu Event

Bootstrapping enterprise, marketing, Sales. . In 2009 my art blog www.johntunger.com earned $188,138 in gross sales from 205,839 unique visitors. The buzz words of SXSW Interactive 2010: cloud computing, social, on-demand, sharing, collaboration, Entrepreneurism / Monetization Cloud Computing, monetization, Startup. .

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