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ReachLocal Loses CEO, Founder

socalTECH

In a huge shift, Zorik Gordon , the CEO and founder of Woodland Hills-based ReachLocal , has resigned, the company said this morning, and the company has launched a search for a new CEO. According to ReachLocal, Gordon has resigned to "pursue other entrepreneurial opportunities". READ MORE>>.

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ReachLocal Names Two Executives

socalTECH

Woodland Hills-based ReachLocal said Monday that it has named two new executives, hiring Paras Maniar as the company''s new Chief Strategy Officer, and Megan Opp as the company''s new Chief People Officer. The new hires come as ReachLocal has been building up a new executive team, headed by new CEO Sharon Rowlands.

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How ReachLocal Wants To Own The Consumer Transaction

socalTECH

ReachLocal (www.reachlocal.com) was born in the age of Internet search marketing, and helped define Internet marketing from local service providers--letting people know about your local business via the Internet. And, onec you make your decision, and book over the phone, you end up with a six hour window where someone might show up.

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Want to Start a Technology Company in LA?

Both Sides of the Table

I was recently interviewed for an article that appeared in Fast Company titled, “ Why you should start a business in LA.&# If you’re interested in the topic it’s worth a read, but I thought I’d elaborate on the topic since it comes up all the time. my firm, GRP Partners, was an investor).

Company 290
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Some Thoughts on Branding Startups and Communities

Both Sides of the Table

Brad wrote up his answer here – you should read it because it’s very instructive for how I believe communities ought to think about naming conventions. I recommend that you start by writing down the attributes you would want people to think about when they think about your brand. This is the list I would start with.

Startup 304
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How Serviz Plans To Conquer The Home Services Industry

socalTECH

In a world awash with on-demand startups, Los Angeles-based Serviz (www.serviz.com) stands out--not because of the market segment it is tackling, but because it was founded by two, very experienced serial entrepreneurs-- Zorik Gordon and Michael Kline. Zorik Gordon: We incubated this at ReachLocal, and spun it out in February of last year.

Services 100
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Lynda.com Inks Massive, $103M Funding Round

socalTECH

Lynda.com , the online video education provider which has been one of the region's most successful, bootstrapped companies--is no longer bootstrapped, after inking a massive, $103M growth equity round. Lynda.com offers up online education courses on things like Adobe Photoshop, Illustrator, Microsoft Excel, AutoCAD, and much more.

Funding 178