Should You Blog? (yes, and here’s how …)
Both Sides of the Table
MARCH 8, 2010
I recently wrote a piece for Mashable on how to create a company blog. Blogging is an important way to build an audience and also drive SEO traffic. That way people who want to get your blog by RSS and/or email can do so. I chose not to write about companies for a long time on my blog. What should you blog about?
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