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I Just Invested in @Burstly, a Mobile Ad Management Company

Both Sides of the Table

MARCH 30, 2010

Burstly, a Santa Monica based company, provides an open and free ad management platform that helps mobile application developers better monetize their inventory. I don’t intend either, Burstly has respectable and strong competition. The world is going mobile. I’ll explain in detail below.

Mobile 282
Mobile Invest Company Companies 282
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Interview with Tim Cadogan, OpenX

socalTECH

DECEMBER 15, 2010

They can sell those ads on a CPM, CPC, or CPA basis. We manage that competition through an aucton process. How is the competitive landscape is nowadays? I think it's a great time to be in it, and I think we're in the middle of a bit of a renaissance in the midst of display, in video, and mobile.

OpenX 242
OpenX Advertising Yahoo Pasadena 242
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