Both Sides of the Table

JANUARY 12, 2014

If you’re a technology startup you need to excel at product, of course. The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. So they’ll have to look for other competitive advantages for distribution. It’s worth a quick read.

Marketing 379

Marketing Startup SEM SEO 379

Startup Professionals Musings

FEBRUARY 24, 2017

Most of the guidance you see for entrepreneurs is aimed at those who are selling a product (Apple, Tesla, Xiaomi), or selling a service (Uber, Airbnb, Snapchat). The “product” value is difficult to quantify, the costs are nebulous, and entrepreneurs have to clone themselves to scale the business. Don’t forget seminars and events.

Social Media 56

Social Media Pricing Technical Review Demand 56

Tech Zulu Event

NOVEMBER 7, 2013

We also want to create more capital for women entrepreneurs to increase the chances of being funded and connected to a bigger network. Entrepreneurs are everywhere and capital isn’t. At the same time, I am committed to creating more capital for women entrepreneurs because they tend to not have easy access to capital and other people.

Mentor 84

Mentor Invest Entrepreneur Startup 84