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Advertising Wants to be Measurable – An Investment Thesis

Both Sides of the Table

FEBRUARY 21, 2010

By now we all know that the largest part of the online spend has been SEM (search engine marketing) where people buy CPC (cost per click) links to display alongside the “organic&# search results in the search engine. When we look at Twitter we’re following friends or people from whom we want to know more information.

Advertising

Advertising Invest RSS CPC

Africa’s Largest and Fastest Growing Social Network | Interview with LAGbook’s Chidi Nwaogu

Tech Zulu Event

SEPTEMBER 4, 2012

Students will create a social circle that mimics their social activities in school. Finally, the girl whose information we wanted registered on LAGbook. We also raised fund for CPC advertising, which doubled sign-ups. It all worked out fine. We had over 3,000 students registered within two months of run.

Social Network

Social Network Networking Advertising Startup

Advertising Wants to be Measurable – An Investment Thesis

Africa’s Largest and Fastest Growing Social Network | Interview with LAGbook’s Chidi Nwaogu

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