Customer Entrepreneur Technical Advisors Writing 
Both Sides of the Table
JULY 23, 2013
I have long advised startup companies that if you don’t control your messaging somebody else will and your potential customers will form impressions of you shaped by somebody else or by nobody at all. For 1991 I was very technical and also had a lot of practical business implementation experience in technology.
Both Sides of the Table
JUNE 27, 2011
Most people totally advise against stealth. I actually like finding entrepreneurs who are more circumspect, less braggadocios and generally more planned about their actions. Where Stealth is Bad – I do meet entrepreneurs who clearly fall on the other side of spectrum and are totally closed. Be careful about this advice.
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Both Sides of the Table
SEPTEMBER 28, 2014
In a world where the economy only heads in one direction (read: 2009-2014) most investors & entrepreneurs forget to pay attention to gross burn. You are particularly vulnerable if: You have revenue concentration (few customers each providing a large total of percentage of your revenue). Growth vs. Profitability. Valuation.
Both Sides of the Table
FEBRUARY 23, 2015
Even when you do sign-up initial customers it’s still not clear that your company will be a success and you’re still likely paying yourself under market rates. ” My friend Ian Sigelow wrote about this last week and advised people not to take on this kind of job. And one that you get to write.
Both Sides of the Table
JANUARY 13, 2011
I would argue that this mostly consists of consumer Internet companies (although not exclusively) and it is predominantly early-stage people who are product gurus and have a mildly technical bend to them. I talked about this in the TWiVC video but I didn’t do a good enough job of writing it up in the summary notes in the post.
InfoChachkie
JUNE 25, 2009
It is surprising how often entrepreneurs forget this simple fact. Your lawyer is a trusted advisor, but in the end, you run your business, your lawyer does not. Just as you would not ask your family physician to perform a coronary bypass, do not ask your corporate lawyer to help you write your patent application.
Both Sides of the Table
AUGUST 17, 2009
I often talk with entrepreneurs who are kicking around their next idea. If you live somewhere where this is the case you’re better off discussing with your employer that you may from time-to-time work on private projects outside of work hours and you want their clearance in writing that this is OK. Get customer input.
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