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ReachLocal Strengthens Ties To Google

socalTECH

Woodland Hills-based ReachLocal , the online marketing firm which helps small and medium sized businesses place online ads, has strengthened its ties into Google AdWords today, saying it has been added to the Google AdWords Premier SMB Partner (PSP) Program. Google did not say how many partners have been added to the program.

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ReachLocal Creates Ad Marketplace

socalTECH

Woodland Hills-based ReachLocal has launched a new, online marketplace for local advertising, saying Monday that it has created a new "ReachLocal Xchange" platform which will allow websites to tap into local advertisers. Tags: reachlocal online advertising marketplace. READ MORE>>.

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This Week in VC with Jim Armstrong of Clearstone

Both Sides of the Table

Palm is a maker of mobile computing devices, including the Pixi and Pixi Plus; HP: “Our intent is to double down on WebOS”; helps HP compete in mobile computing with Apple, RIM, Google, and MSFT. But Google’s investment seems to be focused on supporting a payment platform that can support the Android ecosystem. LivingSocial.

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Santa Barbara: the home of the clicks (and the calls)

Eric Greenspan

Google, Amazon and Ebay have been at the game for a long time. Through CJ’s website, Publishers/Affiliates bring hits to Advertisers’ websites by using Google Adwords, blogs, email, Twitter, Facebook and other means. To generate phone traffic, we tried ReachLocal. Affiliate marketing is nothing new to the Internet.

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Can You Really Build a Great Tech Firm Outside Silicon Valley?

Both Sides of the Table

We were talking about a company, Factual (disclosure my firm is an investor), which was founded by one of LA’s most talented Internet entrepreneurs, Gil Elbaz , who as co-founder of Applied Semantics (purchased by pre-IPO Google for $102 million and now Google AdSense) is responsible for a large portion of the Internet’s monetization.