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A Serial Entrepreneur’s Take On Guy Kawasaki’s Enchantment

InfoChachkie

Although many are entertaining, most fail to provide entrepreneurs with a sufficient return on their time investment. Unfortunately, most business books do not offer entrepreneurs an adequate payoff. However, Guy Kawasaki’s latest book, Enchantment: The Art of Changing Hearts, Minds and Actions ( Enchantment ) is an exception.

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Discover The Hidden Persuasion Techniques Concealed In Online Ads

InfoChachkie

In his book Enchantment , Guy Kawasaki encourages entrepreneurs to immerse their audience in their “cause”, in order to enchant them. If you care to learn more about the enchantment process, you may want to watch my interview with Guy HERE , in which he provides a number of enchanting tips and tricks.

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Entrepreneurs Should Forget ROI And Focus On Return On Life – The New Measure Of Wealth

InfoChachkie

According to Tige Young, Founder and CEO of Tui Tai Expeditions , entrepreneurs should de-emphasize ROI and focus on a more accurate measure of wealth, Return On Life. Tige''s story of a Silicon Valley entrepreneur who creates a renowned business in Fiji is pretty epic on its face. spending time together in an amazing place.

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Entrepreneurs Should Forget ROI And Focus On Return On Life: The New Measure Of Wealth

InfoChachkie

According to Tige Young, Founder and CEO of Tui Tai Expeditions , entrepreneurs should de-emphasize ROI and focus on a more accurate measure of wealth, Return On Life. Tige''s story of a Silicon Valley entrepreneur who creates a renowned business in Fiji is pretty epic on its face. spending time together in an amazing place.

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Top 120 Startup Posts for 2010

SoCal CTO

Grade A Entrepreneurs , September 5, 2010 Why Krispy Kreme failed in Australia - Start Up Blog , November 3, 2010 Mellow Johnny’s: Retail Stores as Community Hubs - IDDICTIVE.COM , July 14, 2010 Is crowdfunding an option for my business?

Startup 378