The Cost Equation for a Startup is Better Than Ever
Startup Professionals Musings
JUNE 18, 2012
Here are a few examples: Setting up the business. Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Use the Internet and social networking instead of public relations companies and advertising agencies. Skip the IT consultants and build an entry website yourself to save $50K. Marty Zwilling.
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