Is it a Good Idea to Have Ads in Tweets?
Both Sides of the Table
OCTOBER 29, 2009
My firm GRP Partners recently funded a young LA based company named Ad.Ly As we learned from our investment in Overture and the subsequent success of Google, “intent-based&# advertising is enormously powerful. So PPC (pay-per-click) advertising on social networks has performed poorly to date.
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