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Why The Haters are Wrong About Growth Hacking

Both Sides of the Table

In essence Muhammad thinks the “growth hacking” is a charlatan term for online marketing that consists of a bunch of everyday tasks that all online businesses should be doing: SEO, SEM, Content Marketing, Social Media, Referral Marketing, etc. “How many legs does a dog have if you call the tail a leg? .

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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

SEO / SEM are promotional techniques for marketing through the Google distribution channel, which have yielded huge benefits to many companies – Yelp being a prime example. Of course once submitted you could send out links to your friends and ask them to upvote your content and that would help.

Marketing 379
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Doing the Right Things is More Important than Doing Things Right

Both Sides of the Table

So many CEO’s just carry on being … CEO’s –> fund raise, get media attention, attend conferences, hire staff, “set direction&# , whatever. But this leads to organizational drift because staff will continue to produce “work.&#. Let me give you an example. But the counter case is equally ineffective.

Startup 323
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Interview with Dmitri Leonov and Constantine Suychmez, Ulevate

socalTECH

Most people don't want injectsion, radio frequency, or ultrasounds, and it helps that we can work with pregnant women. We not only give them these devices and cosmetics, we also help them run retention and referral campaigns. We then started to help clients switch to marketing using our own machines.

Template 124
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Test Your Aptitude for Business Internet Jargon

Startup Professionals Musings

Social media marketing. Search engine marketing (SEM). Techniques include search engine optimization (SEO) and paid result placement. No SEM plan means you are missing a huge marketing opportunity. Business blogs are an extension of your website and can effectively communicate the value of your business. Viral marketing.

SEM 95
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How to Decrease the Odds That Your Startup Fails

Both Sides of the Table

Yet I can’t help thinking there are many predictable failures that come from a lack of basic planning. Equally, hoping to unseat TripAdvisor without understand their SEO strengths and how much it would cost to knock them down would be naïve. And influencers may help once or twice but ultimately nothing is free.

Startup 150
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This Week in VC Episode 6 with @Jason Calacanis: Best One Yet

Both Sides of the Table

SocialVibe – Social media monetization platform that benefits non-profit organizations and social causes. WordStream – Provides software and services that help businesses manage SEM and SEO campaigns. OTHER DEALS. Users participate by performing tasks, taking surveys or watching advertiser videos.