How Nix Hydra's Egg Baby Cracked The Code For Female Gamers
socalTECH
JUNE 4, 2014
However, Egg Baby--the title from newly funded Nix Hydra (www.nixhydra.com)--seems to have cracked the code for how to get new, young, female consumers to become game players. The company just raised a $5M funding round for its efforts, from Foundry Group and a number of angels. It was clear there was a missing voice in the industry.
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